Some Guardian articles

http://www.guardian.co.uk/media/2011/nov/09/bbc-guidelines-bskyb

This one is linked into my previous post about the 5 levels of convergence. It is a demonstration of content sharing between two institutions. In this case, the BBC relaxing its rules on how much of its content can be used by Sky.

http://www.guardian.co.uk/media/2011/nov/10/steve-coogan-alan-partridge-sky

This article is an example of another level of convergence, cloning. The show following Steve Coogan's character, Alan Partridge, on his radio show, North Norfolk digital radio show is called Mid Morning Matters. It was originally aired online as a 12 part series of 10-15 minute programmes. Sky are re-editing the same content for airing on their Sky Atlantic channel. Same content, different platform.